The Cigar Market Trends and Highlights

This section provides data visualizations that illustrate long term market trends from 2010 through 2024, highlighting the evolution of cigar consumption in the United States. The charts show how the industry has transformed as total cigar volumes have fluctuated in response to economic cycles, changing consumer preferences, and ongoing regulatory pressures. While large cigars continue to represent the majority of total volume, the composition within this category has shifted significantly as premium cigars have steadily expanded their share with consumers showing greater interest in quality and craftsmanship over quantity.

The data also show that the premium segment has remained strong and resilient, particularly during the post 2020 recovery period, even as lower priced, mass market cigars have declined. In contrast, little cigars remain a smaller and more volatile category influenced by pricing and regulatory factors. Together, these visualizations highlight an industry in transition, contracting at the low end while expanding in the premium and handmade segments that continue to shape the direction and strength of the U.S. cigar market.